About the Author
Vaughan Evans is an independent strategy consultant, prolific writer and dynamic speaker (www.vaughanevansandpartners.com). He has specialised in strategy and business planning for corporate clients and strategic due diligence for private equity over four decades. He is the author of the best-selling The Financial Times Essential Guide to Writing a Business Plan and Key Strategy Tools.
Business, Nonfiction/Self Help
Strategy Plain and Simple
₦6,000
About the Book:
Strategy Plain and Simple’s uniquely powerful, successful and practical framework will show you how to quickly develop a strategy to get your business from where it is today to where you want it to be tomorrow. With vivid examples, practical solutions and a jargon-free approach, Vaughan Evans cuts to the very essence of what you need to know about strategy, simplifying it for anyone wanting to guide their business to success. He sets out a plain, simple, 3-step Understand your market – how to forecast demand and supply. Gain competitive advantage – how to target the strategic gap and bridge it. Managing business risk – how to balance risk and opportunity.
